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Business & Society
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Perceptions on Social Responsibility

The Entrepreneurial Vision

Robin T. Peterson

New Mexico State University, Las Cruces

Minjoon Jun

New Mexico State University, Las Cruces

This article outlines the results of an inquiry into the nature of entrepreneurial commitment to social responsibility as a business philosophy. Findings show that the respondents, as a group, reported a strong orientation to this view. Several social responsibility topics emerge in a position of special prominence to entrepreneurs, and their preferences for these topics do not widely vary. Furthermore, the degree of attachment to social responsibility, as an operational construct, correlates with several demographic and psychographic dimensions.

Key Words: social responsibility • business ethics • society • small business • entrepreneurship

This version was published on September 1, 2009

Business & Society, Vol. 48, No. 3, 385-405 (2009)
DOI: 10.1177/0007650307305758
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